Getting started with Search Engine Optimization (SEO) might seem tricky, but it’s simpler than you think. SEO is all about improving your website to make it easier for people to find through search engines like Google. Here’s a step-by-step guide to help beginners understand and apply SEO strategies effectively. 1....

With inflation easing and geopolitical changes underway, we wanted to find out how companies are planning their marketing budgets for 2025. So, we surveyed 11,093 marketers to understand where they intend to invest and why. Here’s a breakdown of what we discovered: Earned Media SEO 44% plan to increase their...